Establishing an Advertising Offer

You are the publisher of a website with significant traffic, and you would like to generate more substantial advertising revenues? You first need to define and position your advertising offer in order to convince advertisers and advertising agencies to invest in your site.

Establishing your advertising offer involves first analyzing your site traffic and the audience profile of your website along with their motivations and their browsing habits. Next comes the choice of the different forms advertising may take on your site, developing a media kit that meets the requirements of advertisers and advertising agencies, selecting a tool for managing advertising (ad server), and then signing partnership agreements with one or more ad networks, and more.

PUBinteractive can assist you in developing an advertising offer which will allow you to generate optimal advertising revenues from your website.

Contact us for more information on how PUBinteractive can assist you in increasing the advertising revenue generated by your website.